Hello. My name is Lars Rosengren. I am an entrepreneur, user experience designer & strategist, based in London. I am especially passionate about how we can make products and services meaningful, beyond merely usable or enjoyable.
I am the founder of Envizio creative consultancy, specialising in User Experience Design, Strategy and Innovation.
After several years in Japan, I have developed a sensitivity to human experiences and a cross-cultural, cross-disciplinary ability to see things a little differently.
If you are interested in engaging me as a speaker, or if you are interested to find out more about my company Envizio, please contact me.
Meaningful Experiences
In an abundant society, meaningful experiences are rare. Rather than communicating well tailored brand values, design of meaningful customer experiences will be what truly distinguishes companies in the future
Strategy & Design
Design is a key source to what is meaningful around us, but genuinely successful companies don't just hire talented designers—they have a clear strategy for how they work with design—the ability not to find the right answers, but to ask the right questions
Innovation
Despite what we sometimes imagine, Innovation is the only sustainable pillar of growth in business. Yet, most companies have not built a culture of innovation, which makes it exceptionally difficult to achieve innovation. A design thinking approach to innovation, enables us to envision things beyond quarterly report and achieve sustainable growth
Japan
I spent 8 years living in Japan—a country that continues to fascinate me, although I am now a long way from there. Japan has many challenges ahead, but at the same time, is much better positioned to face our global challenges ahead. They have been strong enough not to follow and there are many interesting lessons to be learned from this...