In the may+june 2009 issue of interactions Elaine Ann writes an interesting article on the wider role of designers, illustrating it with a large scale case study labelled What’s Design Got to Do with the World Financial Crisis? I don’t fully share the idea that designers would have created a perfect financial system. The complexity lies not only in caputuring a good understanding of the system, but...

Design thinking may still be a somewhat fuzzy term in business, but the design community has grown increasingly fond of Dan Saffer – o danny boy Summarises design thinking into- Focus on customers/users- Finding alternatives (multiple solutions)- Ideation and prototyping- Wicked problems (no clear solution)- Wide range of influences (multi disciplinary)- Emotion (to connect with people) Victor Lombardy...

What would make user experiences strategic? For many, simply getting a good understand of how to create better usability or good user experiences is a challenge in itself. However, I argue that we should not only strive to improve user experiences, but to embed user experience design as a strategic, competitive advantage. Now, what is the difference between designing a good user experience and incorporating...